Be Brand Confident Before Committing To Video Marketing

Many start-up companies are starting to use video as part of their content marketing strategy. This is great, it is wonderful to see not just big brands embracing this marketing medium.

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December 05, 2016

The Benefit Of Creating A Brand Guidelines Video Toolkit

It is important for many brands to include their brand guidelines in their videos. By 'guidelines' I refer to a brands colour palette, brand persona, brands preferred type face and a host of other things.

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December 02, 2016

How To Improve Your Video After Launch

So, now you've got a great video, it's time to put your feet up. Is it? Well, no – it isn't.

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November 30, 2016

Making Sure Every Video Hits The Mark

The day when you just push a video out and you have no strong feelings towards it, then that's the moment you need to stop and review what your doing.

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November 28, 2016

Living Up To Your Video

Making a video for your business is great, especially if it is a Hero, high end value, premium, video. You can bring so many ideas to life through video, showing off your business however you want.

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November 25, 2016

Making A Business Case For The Use Of Video Marketing

It is hard to believe but even now, with video so prevalent, some businesses are resisting using it in their content marketing strategy.

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November 23, 2016

6 Things To Consider When Selecting Music For Your Video

Two months ago I wrote a blog entitled '5 points to consider when deciding on a voice over artist for your video'. 

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November 21, 2016

Why You Should Include User Generated Content In Your Video Marketing

As videos become more emotive, more engaging and seek to tell better stories, brands are searching for new ways to do all of this. One of the ways that brands are trying to connect with their audience better is by using User Generated Content (UCG) in their videos.

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November 18, 2016

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