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HOW TO DEVELOP A CUSTOMER CENTRIC VIDEO STRATEGY

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Nathan Turnbull Nathan Turnbull
Sep 27, 2018

NOTES ON THE SESSION: VOLUME 4

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Nathan Turnbull Nathan Turnbull
Sep 14, 2018

NOTES FROM THE SESSION: VOLUME 3

The Session
Nathan Turnbull Nathan Turnbull
Sep 10, 2018

NOTES FROM THE SESSION: VOLUME 2

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Nathan Turnbull Nathan Turnbull
Sep 03, 2018

NOTES FROM THE SESSION: VOLUME 1

The Session

Brian McKay

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Posts by Brian McKay

May 18, 2017

WHY THE USE OF TONE OF VOICE IS SO CRITICAL FOR BRAND COM...

Tone of voice is key to any organisation...

Brian McKay
May 16, 2017 Advertising

HOW THE USE OF PARODY IN ADVERTISING HAS EVOLVED

Earlier this year MailChimp, the email m...

Brian McKay
May 11, 2017

YOUR BRAND IS BASED ON CUSTOMER PERCEPTION

“A brand is no longer just a mark or log...

Brian McKay
May 09, 2017 Video SEO

VIDEO SEO STILL MATTERS

There is so much to think of when creati...

Brian McKay
April 25, 2017 Advertising Consumer bias

HOW MAKING A PURCHASE IS INFLUENCED BY CONSUMER BIAS

Understanding the consumer decision-maki...

Brian McKay
April 20, 2017 Advertising

THE USE OF CONFLICT IN ADVERTISING

All story is conflict. Without conflict,...

Brian McKay
April 18, 2017 Branded Content

WHY BRANDS ARE ACTING LIKE PUBLISHERS

Global brands that believe themselves to...

Brian McKay
April 06, 2017 Advertising

HOW VIDEO WILL HELP DEVELOP MOBILE ADVERTISING

The advent of the mobile phone becoming ...

Brian McKay
March 31, 2017 brand Brand Story

HOW BRANDS SHOULD USE DATA TO ILLUMINATE OPPORTUNITIES

With so much data available to marketers...

Brian McKay
March 30, 2017 Digital Trailblazer

DIGITAL TRAILBLAZER: INSIGHT INFLUENCING CONTENT CREATION

Image Source Our Digital Trailblazer vid...

Brian McKay
March 30, 2017 Community Building Community

THE BENEFIT OF CREATING A GLOBAL COMMUNITY

Image Source Being a global brand presen...

Brian McKay
March 28, 2017 Brand Story Live video

CONNECTING WITH YOUR CUSTOMERS 'IN THE MOMENT' THROUGH LI...

Live video streaming has recently become...

Brian McKay
March 21, 2017

THE CHALLENGES AND BENEFITS OF BECOMING A LIFESTYLE BRAND

Red Bull springs to mind when the topic ...

Brian McKay
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NOTES ON THE SESSION: VOLUME 4 Sep 27, 2018
NOTES FROM THE SESSION: VOLUME 3 Sep 14, 2018
NOTES FROM THE SESSION: VOLUME 2 Sep 10, 2018

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